A YouTube music award show?

By Melissa Platero, CCNN Writer

YouTube
While you can find just about anything on YouTube, the awards will focus on music in particular. There won’t be any Grumpy Cat, other than perhaps as a celebrity host!

Let’s take a second and talk about how much time I spend on the computer. Maybe spending a bajillion hours a day clicking on the keys and browsing the web is a little unhealthy, but can you really blame me? Where else am I supposed to see grumpy kittens or catch up on all the latest celebrity details?!

Anyways, if spending time on the couch watching videos is totally your favorite pastime, then there’s a new internet show you can catch this upcoming November! YouTube is throwing its first ever YouTube Music Awards that will air on the official website. So, don’t worry about fighting your parents or siblings for the TV remote… you can watch the program right on your computer screen!

Currently, actor Jason Schwartzman will host the live program at Pier 36 in New York. The video broadcasting company will hand out seven awards to nominees who, over the past year, have broken records for most viewers, or have skyrocketed into fame because of the site.

“Our point is to celebrate YouTube’s role in the music ecosystem,” says Danielle Tiedt, the San Bruno, California-based company’s vice president of marketing. “If you think about how most of us encounter music, it’s usually on YouTube, whether it’s stars like Miley Cyrus and her VMA performance or her new Wrecking Ball video, or musicians like Lindsey (Stirling), who broke thanks to our site.”

Okay, as much as we love awards show, let’s be honest; the only reason why people watch every year is for the musical guests! Yep, it wouldn’t be a memorable night if there weren’t a few crazy singers belting at the top of their lungs. Lady Gaga, Arcade Fire, and YouTube violin musician Lindsey Stirling are just a few of the performers that will parade around the stage.

I don’t think YouTube really needs all the publicity, but what better way to get people talking about the website than an award show? You can definitely expect me to be “frontrow,” with a blanket wrapped around my shoulders and the computer open!

Featured image courtesy of Lindsey Stirling Facebook. Image of YouTube background courtesy of YouTube Facebook.