By Melissa Platero, CCNN Writer
On July 30, late night CBS watchers were shocked to see their TV screens go completely black. With no real issues noted on their televisions, people were informed the next day that the blackouts were actually caused by a long-running war between Time Warner Cable and CBS. Time Warner Cable said Monday night that it had dropped CBS programming, but then they quickly reversed the decision.
The issue comes down to money and the distribution of the channel around the nation. Despite CBS being the number one television network, Time Warner Cable says that CBS wants too much for its programming. CBS wants Time Warner Cable to increase payments to the network by as much as 600%.
In a recent statement on the situation, Time Warner Cable said, “We offered to pay reasonable increases, but CBS’s demands are out of line and unfair – and they want Time Warner Cable to pay more than others pay for the same programming.” To counter Time Warner Cable’s statement, CBS chief executive Les Moonves responded with, “As we’ve said, we feel like we should be paid for our programming.”
As the number one network, CBS currently broadcasts the National Football League (NFL) and shows such as “Elementary” and “The Price is Right”; all programs that have an avid following. To keep the customer interest and satisfaction, Time Warner Cable believes that resisting CBS will keep the prices down.
Most recently, CBS and Time Warner Cable set an extension date of Friday August 2 to discuss the issues. The entire situation, in the end, truly does seem like a back-to-back battle with no resolution. Here’s to hoping Monday Night Football won’t be tackled by the changes.